Maximizing commerce and marketing strategies through micro-blogging /

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Bibliographic Details
Imprint:	Hershey, PA : Business Science Reference, an imprint of IGI Global, [2015]
Description:	1 online resource.
Language:	English
Series:	Advances in marketing, customer relationship management, and e-services (AMCRMES) book series, 2327-5502 Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.
Subject:	Marketing -- Management. Blogs. Business planning. Blogs. Business planning. Marketing -- Management.
Format:	E-Resource Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/10430149

Hidden Bibliographic Details
Other authors / contributors:	Burkhalter, Janee N., 1979- editor. Wood, Natalie T., 1970- editor.
ISBN:	9781466684096 1466684097 9781466684089
Notes:	Includes bibliographical references. Description based on online resource; title from digital title page (viewed on August 03, 2015).
Other form:	Print version: Maximizing commerce and marketing strategies through micro-blogging. Hershey : Business Science Reference, 2015 9781466684089

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