Healthcare business market research handbook 2015-2016 /

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Bibliographic Details
Author / Creator:	Miller, Richard K. (Richard Kendall), 1946- author.
Edition:	Eighteenth edition.
Imprint:	Loganville, GA : Richard K. Miller & Associates, [2015] ©2015
Description:	1 online resource (659 pages) : illustrations, digital, PDF file.
Language:	English
Series:	RKMA Market Research Handbook Series RKMA market research handbook series.
Subject:	Medical economics -- United States -- Handbooks, manuals, etc. Health planning -- United States -- Handbooks, manuals, etc. Medical care -- United States -- Statistics. Medical care, Cost of -- United States. Marketing research -- United States -- Handbooks, manuals, etc. Health planning -- United States. Health planning. Marketing research. Medical care. Medical care, Cost of. Medical economics. United States -- Statistics, Medical. United States. Handbooks and manuals. Statistics. Statistics -- Medical.
Format:	E-Resource Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/10490161

Hidden Bibliographic Details
Varying Form of Title:	Health care business market research handbook Healthcare business market research handbook
Other authors / contributors:	Washington, Kelli D., author. Richard K. Miller & Associates, publisher.
ISBN:	9781577832225 1577832221 9781577832126 1577832124
Notes:	Includes bibliographical references. Text in English. Online resource; title from PDF title page (EBSCO, viewed August 4, 2015).
Summary:	A strategic business planning resource for executives in medical and health care organizations. It identifies market trends, ideas to expand current business activities, and provides data to support strategic planning and market development efforts.

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