Serving the ageless market : strategies for selling to the fifty-plus market /

Serving the ageless market : strategies for selling to the fifty-plus market /

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Bibliographic Details
Author / Creator:Wolfe, David B.
Imprint:New York : McGraw-Hill, c1990.
Description:xviii, 302 p. : ill. ; 24 cm.
Language:English
Subject:
Marketing -- United States -- Management
Aged as consumers -- United States.
Consumer behavior -- United States
Consumer behavior.
Marketing -- Management.
Older consumers.
United States.
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/1093535
Hidden Bibliographic Details
Other title:Fifty-plus market.
ISBN:0070714061 : $24.95
Notes:Includes index.

Regenstein, Bookstacks

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Call Number: HF5415.13.W650 1990
c.1 Available Loan period: standard loan  Scan and Deliver Request for Pickup Need help? - Ask a Librarian

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