Serving the ageless market : strategies for selling to the fifty-plus market /

Serving the ageless market : strategies for selling to the fifty-plus market /

Saved in:
Bibliographic Details
Author / Creator:Wolfe, David B.
Imprint:New York : McGraw-Hill, c1990.
Description:xviii, 302 p. : ill. ; 24 cm.
Language:English
Subject:
Marketing -- United States -- Management
Aged as consumers -- United States.
Consumer behavior -- United States
Consumer behavior.
Marketing -- Management.
Older consumers.
United States.
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/1093535
Hidden Bibliographic Details
Other title:Fifty-plus market.
ISBN:0070714061 : $24.95
Notes:Includes index.

MARC

LEADER 00000nam a2200000 a 4500
001 1093535
003 ICU
005 19950912000000.0
008 900928s1990 nyua 00110 eng u
010 |a  90031480 
020 |a 0070714061 :  |c $24.95 
035 |a (ICU)BID13314144 
035 |a (OCoLC)21081720 
040 |a DLC  |c DLC  |d DLC 
041 0 |a eng 
043 |a n-us--- 
050 0 0 |a HF5415.13  |b .W65 1990 
082 0 0 |a 658.8/02  |2 20 
100 1 |a Wolfe, David B.  |0 http://id.loc.gov/authorities/names/n80031858  |1 http://viaf.org/viaf/112895709 
245 1 0 |a Serving the ageless market :  |b strategies for selling to the fifty-plus market /  |c David B. Wolfe. 
260 0 |a New York :  |b McGraw-Hill,  |c c1990. 
300 |a xviii, 302 p. :  |b ill. ;  |c 24 cm. 
336 |a text  |b txt  |2 rdacontent  |0 http://id.loc.gov/vocabulary/contentTypes/txt 
337 |a unmediated  |b n  |2 rdamedia  |0 http://id.loc.gov/vocabulary/mediaTypes/n 
338 |a volume  |b nc  |2 rdacarrier  |0 http://id.loc.gov/vocabulary/carriers/nc 
500 |a Includes index. 
650 0 |a Marketing  |z United States  |x Management  |0 http://id.loc.gov/authorities/subjects/sh2010100713 
650 0 |a Aged as consumers  |z United States. 
650 0 |a Consumer behavior  |z United States  |0 http://id.loc.gov/authorities/subjects/sh2008100113 
650 7 |a Consumer behavior.  |2 fast  |0 http://id.worldcat.org/fast/fst00876238 
650 7 |a Marketing  |x Management.  |2 fast  |0 http://id.worldcat.org/fast/fst01010209 
650 7 |a Older consumers.  |2 fast  |0 http://id.worldcat.org/fast/fst01199149 
651 7 |a United States.  |2 fast  |0 http://id.worldcat.org/fast/fst01204155 
740 0 1 |a Fifty-plus market. 
903 |a HeVa 
929 |a cat 
999 f f |i 85671f3f-8dfc-51c5-80af-6623ebfda385  |s 16bcab14-7bde-5ff1-b10c-01656fad50d9 
928 |t Library of Congress classification  |a HF5415.13.W650 1990  |l JRL  |c JRL-Gen  |i 2852576 
927 |t Library of Congress classification  |a HF5415.13.W650 1990  |l JRL  |c JRL-Gen  |b 32063140  |i 2362506 

Similar Items