Food Fight Inc. : Napkin Sketches to Retail Shelves: Aan Entrepreneur's Odyssey of Triumphs and Lemons /

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Bibliographic Details
Author / Creator:Codispoti, Bruno J. author.
Edition:First edition.
Imprint:Toronto ; Buffalo ; Lancaster, U.K. : Miroland Publisher (Guernica), 2017.
Description:vii, 223 pages : illustrations ; 23 cm.
Language:English
Series:MiroLand imprint ; 11
MiroLand imprint ; 11.
Subject:
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/11026708
Hidden Bibliographic Details
ISBN:9781771832243
177183224X
Notes:Issued also in electronic format.
Summary:"This book is a hard-earned collection of stories that have to do with being fanatical about finding the next big food and drink thing, that next sliced-bread or Coca-Cola idea. It's about surprising, and sometimes unplanned, successes and carefully planned product launches ending in agonizing failure. And, of course, the precious lessons learned and still honoured by our team to this very day. If I can save one person from betting the farm on their Grandmother's secret Saskatoon Berry Jam, or help them in successfully selling a truckload of the silky organic sesame miso marinade they discovered in Osaka Japan--then my food fight will have been worth it."--
Other form:Codispoti, Bruno, author. Food Fight Inc. First edition. MiroLand imprint MiroLand imprint ;

Regenstein, Bookstacks

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Call Number: HD9320.C22 C63 2017
c.1 Available Loan period: standard loan  Scan and Deliver Request for Pickup Need help? - Ask a Librarian