Managing digital enterprise : ten essential topics /

Managing digital enterprise : ten essential topics /

Saved in:
Bibliographic Details
Author / Creator:Xu, Jun, author.
Imprint:Paris : Atlantis Press, 2014.
Description:1 online resource (x, 199 pages) : illustrations
Language:English
Subject:
Information technology -- Management.
Technological innovations -- Management.
Information technology -- Management.
Technological innovations -- Management.
Format: E-Resource Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/11088700
Hidden Bibliographic Details
ISBN:9789462390942
9462390940
9462390932
9789462390935
9789462390935
Notes:Includes bibliographical references.
Online resource; title from PDF title page (SpringerLink, viewed October 23, 2014).
Summary:This book describes the setup of digital enterprises and how to manage them, focusing primarily on the important knowledge and essential understanding of digital enterprise management required by managers and decision makers in organizations. It covers ten essential knowledge areas of this field:? Foundation of Digital Enterprise? Technology Foundation and Talent Management for Digital Enterprise? Digital Enterprise Strategy Planning and Implementation? B2C Digital Enterprise: E-tailing? B2C Digital Enterprise: E-Services? B2B Digital Enterprise and Supply Chain? Digital Platforms? Digital Marketing and Advertising? Digital Payment Systems? Mobile Enterprise Overall, this text provides the reader with the basics to understand the rapid development of digitization, facilitated by the dramatic advancements in digital technologies, extensively connected networks, and wider adoption of computing devices (especially mobile devices), as more and more organizations are realizing the strategic importance of digitization (e.g., sustainable growth of the organization, competitive advantage development and enhancement) and are embarking on digital enterprise.
Other form:Printed edition: 9789462390935
Standard no.:10.2991/978-94-6239-094-2

System Under Maintenance

Our Library Management System is currently under maintenance.

Holdings and item availability information is currently unavailable. Please accept our apologies for any inconvenience this may cause and contact us for further assistance:

catalog@lib.uchicago.edu

Similar Items