Total exposure : controlling your company's image in the glare of the business media explosion /

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Bibliographic Details
Author / Creator:	Carlson, Gustav.
Imprint:	New York : American Management Assoc., ©2000.
Description:	1 online resource (xi, 225 pages)
Language:	English
Subject:	Corporate image -- United States. Public relations -- United States. Industrial publicity -- United States. Mass media and business -- United States. Corporate image. Industrial publicity. Mass media and business. Public relations. United States. Electronic books.
Format:	E-Resource Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/11110986

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ISBN:	0814424406 9780814424407 0814404847
Notes:	Includes index. Print version record.
Other form:	Print version: Carlson, Gustav. Total exposure. New York : American Management Assoc., ©2000 0814404847

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