Win new business : a desktop guide /

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Bibliographic Details
Author / Creator:	Croft, Susan, 1949-
Imprint:	London : Thorogood, ©2002.
Description:	1 online resource (ix, 181 pages)
Language:	English
Subject:	Sales management -- Case studies. Strategic planning -- Case studies. Sales management. Strategic planning. Electronic books. Case studies.
Format:	E-Resource Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/11137153

Hidden Bibliographic Details
ISBN:	1423717929 9781423717928 1854185985 9781854185983 1280174013 9781280174018 9786610174010 6610174016
Notes:	Includes bibliographical references. Print version record.
Summary:	This title features practical advice and techniques for winning new business from both new and existing customers. It looks at how to: analyze customer needs; build relationships; and write winning proposals. It contains real case studies.
Other form:	Print version: Croft, Susan, 1949- Win new business. London : Thorogood, ©2002 1854182900

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