Transmedia television : new trends in network serial production /

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Bibliographic Details
Author / Creator:Clarke, M. J. (Michael Jordan), 1979-
Imprint:New York, NY : The Continuum International Pub. Group Inc, 2012.
Description:1 online resource
Language:English
Subject:
Format: E-Resource Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/11168245
Hidden Bibliographic Details
ISBN:9781441144133
1441144137
9780203819104
0203819101
9780415882927
0415882923
9781628928464
1628928468
9781441165527
1441165525
9781441183002
1441183000
Notes:Includes bibliographical references and index.
Print version record.
Summary:Faced with what many were calling a dying medium, US network television producers became much more aggressive in seeking out alternative business and artistic models in the beginning of this century. Most significantly, many of these producers turned to the emerging field of transmedia (ancillary texts in comicbooks, novels and new media) as a way to bolster and support television products. In this book, the author examines four such programs (24, Alias, Heroes and Lost) and investigates how transmedia was incorporated into both the work and the art of network television production. Split in.
Other form:Print version: Clarke, M.J. (Michael Jordan), 1979- Transmedia television. New York, NY : The Continuum International Pub. Group Inc, 2012 9781441165527