Hidden Bibliographic Details
Other authors / contributors: | Demoulin, Nathalie.
Charry, Karine.
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ISBN: | 9781409426776 1409426777 1283281945 9781283281942 9781409426769 1409426769 1315249669 9781315249667 9786613281944 6613281948
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Digital file characteristics: | text file
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Notes: | Includes bibliographical references and index. English. Print version record.
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Summary: | Marketing Research with SAS Enterprise Guide provides a detailed explanation of the SASĀ® Enterprise Guide software. Based on a step-by-step approach and real managerial situations, it guides the reader to an understanding of the use of statistical methods. It demonstrates ways of extracting information and collating it to provide reliable results, and how to use these results to solve day-to-day business and research problems.More information on the book structure, the SASĀ® (OnDemand) Enterprise Guide solution, and how to freely request the datasets used in the book is available on http://www.
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Other form: | Print version: Coussement, Kristof. Marketing research with SAS enterprise guide. Farnham, Surrey, England : Gower ; Burlington, VT : Ashgate, 2011 9781409426769
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