Hidden Bibliographic Details
ISBN: | 9780739180211 0739180215 9781299184862 1299184863 9780739180204 0739180207 1498511791 9781498511797
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Digital file characteristics: | data file
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Notes: | Includes bibliographical references (pages 131-137) and index. English. Print version record.
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Summary: | Branded Bodies, Rhetoric, and the Neoliberal Nation-State, by Dr. Jennifer Wingard, explores how neoliberal economics has affected the rhetoric of the media and politics, and how in very direct, material ways it harms the bodies of some of the United States' most vulnerable occupants. Wingard explains how the state uses certain bodies that will never be accepted as citizens as an underclass in service of capital, and explores how those underclassed "bodies" are identified through branding. By showing how brands are assembled to create affective threats, this book articulates how dangerous the.
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Other form: | Print version: Wingard, Jennifer, 1975- Branded bodies, rhetoric, and the neoliberal nation-state. Lanham, MD : Lexington Books, ©2013 9780739180204
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