Contemporary sport marketing : global perspectives /

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Bibliographic Details
Imprint:	Abingdon, Oxon ; New York, NY : Routledge, an imprint of the Taylor & Francis Group, 2017.
Description:	1 online resource (xii, 296 pages.)
Language:	English
Series:	World Association for sport management series
Subject:	Sports -- Marketing -- Cross-cultural studies. Sports and globalization -- Cross-cultural studies. Sports and globalization. Sports -- Marketing.
Format:	E-Resource Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/11548013

Hidden Bibliographic Details
Other authors / contributors:	Zhang, James (James J.), editor. Pitts, Brenda G., editor.
ISBN:	9781351967341 (electronic bk.) 1351967347 (electronic bk.) 9781138291324 1138291323
Notes:	Includes bibliographical references and index. Description based on print version record.
Other form:	Original 9781138291324 1138291323

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