Ethnic marketing : theory, practice and entrepreneurship /
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Author / Creator: | Pires, Guilherme D., author. |
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Imprint: | New York, NY : Routledge, 2019. ©2019 |
Description: | 1 online resource (xiii, 357 pages.) |
Language: | English |
Series: | Routledge studies in marketing ; 5. Routledge studies in marketing ; 5. |
Subject: | |
Format: | E-Resource Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/11774886 |