Rethinking gender in popular culture in the 21st century : Marlboro men and California gurls /

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Bibliographic Details
Imprint:Newcastle upon Tyne, UK : Cambridge Scholars Publishing, 2017.
©2017
Description:1 online resource (viii, 247 pages) : illustrations
Language:English
Subject:
Format: E-Resource Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/12018196
Hidden Bibliographic Details
Varying Form of Title:Rethinking gender in popular culture in the twenty-first century
Other authors / contributors:Fellner, Astrid M., editor.
Fernández Morales, Marta, editor.
Martausová, Martina, editor.
ISBN:9781527505285
1527505286
9781443878982
1443878987
Notes:Includes bibliographical references.
Online resource; title from PDF title page (EBSCO, viewed November 9, 2017).
Summary:This book explores popular culture representations of gender, offering a rich and accessible discussion of masculinities and femininities in 21st-century popular media. It brings together contributors from various European countries to investigate the workings of gender in contemporary pop culture products in a brave, original, and rigorous way. This volume is both an academic proposal and an exercise of commitment to a serious analysis of some of the media that influence us most in our everyday lives. Representation matters, and the position we take as viewers or consumers during reception ma.