Designing experiences /

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Bibliographic Details
Author / Creator:	Rossman, J. Robert (James Robert), 1946- author.
Imprint:	New York : Columbia University Press, [2019]
Description:	1 online resource (xviii, 205 pages) : illustrations
Language:	English
Subject:	Customer relations. Customer services. Experience. Target marketing. Customer relations. Customer services. Experience. Target marketing. Electronic books.
Format:	E-Resource Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/12352660

Hidden Bibliographic Details
Other authors / contributors:	Duerden, Mathew D., author.
ISBN:	9780231549516 0231549512 9780231191685 0231191685
Notes:	Includes bibliographical references and index Print version record
Summary:	J. Robert Rossman and Mat Duerden present a comprehensive and accessible introduction to experience design. They synthesize the fundamental theories and methods from multiple disciplines and lay out a process for designing experiences from start to finish
Other form:	Print version: Rossman, J. Robert (James Robert), 1946- Designing experiences. New York : Columbia University Press, [2019] 9780231191685

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