Hidden Bibliographic Details
| Varying Form of Title: | Getting the deal through : advertising and marketing
Advertising & marketing
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| Other uniform titles: | LEXIS (Information retrieval system)
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| Other authors / contributors: | Law Business Research, Ltd, issuing body.
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| Frequency: | Updated periodically
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| Notes: | Database includes most recent edition only.
Description based on source information screen, viewed November 2, 2020.
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| Summary: | Advertising and marketing seeks to provide local answers to international questions concerning advertising and marketing law. Chapters provide expert advice on the legislation and regulation of advertising and marketing, including the legislative processes arising from advertising disputes and challenges, the regulation of misleading advertising and the control, prohibition and restrictions in place on certain type of goods and services and to certain audiences, regulations affecting direct and indirect marketing and promotion, and up-to-date analysis of social media and the latest advertising trends.
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