Hidden Bibliographic Details
ISBN: | 9781632659545 1632659549 9781632650443 1632650444
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Digital file characteristics: | text file
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Notes: | Includes bibliographical references and index. Print version record.
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Summary: | "Too many companies limit their strategic thinking by focusing on what they already know how to do. Executives are expected to set concrete objectives and create detailed, step-by-step plans to reach them. This approach may satisfy short-term considerations like quarterly earnings reports, but it produces modest innovation and evolutionary development at best. As a result, the business can find itself in a performance plateau that it cannot seem to break out of. In Your Creative Mind, you will discover an entirely different approach to the creative process,"--Amazon.com.
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Other form: | Print version: Cochrane, Scott. Your creative mind. Wayne, NJ : Career Press, [2016] 9781632650443
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