Hidden Bibliographic Details
ISBN: | 9783030394851 3030394859 9783030394844 3030394840
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Notes: | Includes bibliographical references. Description based on online resource; title from digital title page (viewed on Jun. 11, 2020).
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Summary: | This book examines the effective and appropriate integration of project customers in intercultural settings. It first presents the theoretical background and the state of the art in intercultural project stakeholder management. The book then describes the use of qualitative and quantitative (Delphi survey) methods to produce a dataset, and the development of a relational model for customer engagement in intercultural projects based on this dataset. The book can be used to inform future research in the area of international project management, while also serving as a guide for project management practitioners who need to engage culturally diverse users, sponsors and customers.
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Other form: | Print version: Lückmann, Patrick. Engagement of Intercultural Project Customers : A Relational Model. Cham : Springer, ©2020 9783030394844
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Standard no.: | 10.1007/978-3-030-39
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