Hidden Bibliographic Details
| Other authors / contributors: | Michalik, Urszula, editor.
Zakrajewski, Paweł, editor.
Sznicer, Iwona, editor.
Stwora, Anna, editor.
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| ISBN: | 9783030585518
3030585514
3030585506
9783030585501
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| Digital file characteristics: | text file PDF
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| Notes: | References -- Values in the World of Business -- Generational Values and Generational Confrontations: Ethical Challenges in the Light of Contemporary Economic and Social Trends -- 1 Introduction -- 2 The Place of Ethics in Economics and Business -- 3 Legal Regulations -- 4 A Business Entity as a Moral Subject -- 5 Demographics and Generations -- 6 New Models -- 7 Conclusion -- References -- National Responsibility: The Missing Element of Business Ethics -- 1 Introduction -- 2 The Role of the State in CSR -- 3 CSR: The Interactions -- 3.1 CSR: The Interaction of the Corporation and Society.
Online resource; title from PDF title page (SpringerLink, viewed January 22, 2021).
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| Summary: | This book aims to present the results of research in the sphere of business language and culture, as well as the experience of pedagogical staff and practitioners concerned with broadly understood business. The highly complex nature of contemporary business environment, approached from both the theoretical and practical standpoint, does not cease to prove that research into business studies cannot be dissociated from the cultural and linguistic context. The chapters included in this book were contributed by academics and practitioners alike, which offers a balanced approach to the topic and ensures high levels of diversity together with an undeniable homogeneity. They were gathered with a view to show various aspects of business language, perceived both as a medium of communication and as a subject of research and teaching. They are concerned with business culture as well, including business ethics and representations of business in popular culture. Owing to its multidisciplinary approach, the book presents a roadmap towards successful functioning in business settings, highlighting such issues as education for business purposes, the study of language used in business contexts, the aspects of cross-cultural communication, as well as ethical behaviour based upon different values in multicultural business environments. Given its multifarious character, the book surely appeals not only to academics, but also to the interested laymen and students who wish to expand their knowledge of business studies and related phenomena.
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| Other form: | Original 3030585506 9783030585501
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| Standard no.: | 10.1007/978-3-030-58551-8
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