The corporate art index : twenty-one ways to work with art /

The corporate art index : twenty-one ways to work with art /

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Bibliographic Details
Author / Creator:Mörmann, Viviane, 1982- author.
Imprint:Bielefeld : transcript-Verlag, [2020]
©2020
Description:1 online resource (222 pages).
Language:English
Series:Schriften zum Kultur- und Museumsmanagement
Schriften zum Kultur- und Museumsmanagement.
Subject:
Art patronage.
Corporations -- Art collections.
Art -- Economic aspects.
Art -- Economic aspects.
Art patronage.
Corporations -- Art collections.
Electronic books.
Format: E-Resource Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/13457511
Hidden Bibliographic Details
ISBN:3839456509
9783839456507
Digital file characteristics:text file PDF
Notes:Includes bibliographical references
In English.
Description based on online resource; title from PDF title page (publisher's Web site, viewed 25. Jan 2021).
Summary:Art is a prerequisite for the progress of society. Corporate Art Initiatives contribute to this progression. Based on extensive research, Viviane Mörmann presents 21 promising corporate art initiatives (CAIs). She introduces different types of art initiatives and provides a standardized scheme to evaluate them. This volume features CAIs from the classic corporate art space to the public art challenge, and the virtual museum. It draws attention to the subject of CAIs to broaden the reader's knowledge and to mediate access to current CAIs. The Corporate Art Index thus addresses art lovers, artists, curators, business and marketing professionals, architects and designers, art historians, art fair organizers and journalists.
Other form:Print version: Mörmann, Viviane The Corporate Art Index : Twenty-One Ways to Work With Art Bielefeld : transcript,c2020 9783837656503
Standard no.:10.14361/9783839456507

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