Brand postcolonial : 'third world' texts and the global /

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Bibliographic Details
Author / Creator:	Nayar, Pramod K., author.
Imprint:	Warsaw ; Berlin : De Gruyter Poland Ltd, [2018]
Description:	1 online resource (162 pages)
Language:	English
Subject:	Postcolonialism in literature. Postcolonialism. Postcolonialism. Postcolonialism in literature. Developing countries -- Literatures. Developing countries. Literatures.
Format:	E-Resource Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/13500683

Hidden Bibliographic Details
ISBN:	3110625660 9783110625820 3110625822 9783110625660 9783110625639
Notes:	Includes bibliographical references (pages 151-160) and index. Open Access Description based on online resource; title from PDF title page (viewed on 11/17/2020).
Summary:	The postcolonial author, whether Kamila Shamsie from Pakistan, Chimamanda Adichie from Nigeria or Arundhati Roy from India, is a brand. Instantly recognizable in the literary-cultural marketplace, the postcolonial, this book argues, positions itself and influences the transnational cultural industry.Through a study of numerous postcolonial themes in emblematic authors, the book maps the making of the postcolonial celebrity. From an examination of the authenticity debate through the themes of indigeneity, subalternity and humanism the book moves to the fashioning of a postcolonial literary-ethnic chic for global consumption.
Other form:	Print version: Nayar, Pramod K. Brand postcolonial : 'third world' texts and the global. Warsaw ; Berlin : De Gruyter Poland Ltd, [2018] 9783110625639

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