Complete web monitoring /

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Bibliographic Details
Author / Creator:	Croll, Alistair.
Edition:	1st ed.
Imprint:	[Beijing] ; [Cambridge [Mass.] : [O'Reilly], [©2009]
Description:	1 online resource (xxvi, 634 pages) : illustrations
Language:	English
Subject:	Web usage mining. Web site development. Web site development Web usage mining
Format:	E-Resource Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/13596503

Hidden Bibliographic Details
Other authors / contributors:	Power, Sean.
ISBN:	9780596550868 0596550863 9780596551353 0596551355 9780596804084 0596804083 9780596155131 0596155131
Notes:	Includes index. Print version record.
Summary:	Discover how visitors use and interact with your site through web analytics, segmentation, conversions, and user interaction analysis. Find out your market's motivations with voice-of-the-customer research. Measure the health and availability of your website with synthetic testing and real-user monitoring. Track communities related to your online presence, including social networks, forums, blogs, microblogs, wikis, and social news aggregators. Understand how to assemble this data into clear reports tailored to your organization and audience.
Other form:	Print version: Complete web monitoring. Beijing ; Cambridge [Mass.] : O'Reilly, ©2009 9780596155131

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