Making Innovation Work : How to Manage It, Measure It, and Profit from It.
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| Author / Creator: | Epstein, Marc, author. |
|---|---|
| Imprint: | Upper Saddle River : Wharton School Pub. July 2005 Old Tappan : Pearson Education [distributor] |
| Description: | 1 online resource |
| Language: | English |
| Subject: | |
| Format: | E-Resource Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/13599770 |
Table of Contents:
- Introduction
- 1. Driving Success: How You Innovate Determines What You Innovate
- Innovation Is the Power to Redefine the Industry
- The Innovation Imperative: Driving Long-Term Growth in Top and Bottom Lines
- How to Make Innovation Work: How You Innovate Determines What You Innovate
- The Rules of Innovation
- 1. Exert Strong Leadership on Innovation Direction and Decisions
- 2. Integrate Innovation into the Business Mentality
- 3. Match Innovation to Company Strategy
- 4. Manage the Natural Tension Between Creativity and Value Capture
- 5. Neutralize Organizational Antibodies
- 6. Cultivate an Innovation Network Beyond the Organization
- 7. Create the Right Metrics and Rewards for Innovation
- Summary: The Innovation Company
- 2. Mapping Innovation: What Is Innovation and How Do You Leverage It? A New Model of Strategic Innovation
- Business Model Change
- Value Proposition
- Supply Chain
- Target Customer
- Technology Change
- Product and Service Offerings
- Process Technologies
- Enabling Technologies
- Three Types of Innovation
- Incremental Innovation
- Semi-Radical Innovation Radical Innovation
- Ersatz Radical Innovation
- Disruptive Technologies
- Innovation Model and the Innovation Rules
- 3. Choosing Your Destiny: How to Design a Winning Innovation Strategy
- Choosing the Right Strategy
- Play-to-Win or Play-Not-to-Lose Strategies
- Play-to-Win Strategy
- Play-Not-to-Lose Strategy
- Too Much of a Good Thing
- Clearly Defined Innovation Strategy Drives Change
- Do You Select an Innovation Strategy? Internal Factors
- External Factors
- Risk Management and Innovation Strategy
- Innovation Strategy: The Case of the Pharmaceutical Industry
- Attempts to Solve the Innovation Problem
- Changing the Innovation Approach
- Strategy and the Innovation Rules
- 4. Organizing for Innovation: How to Structure a Company for Innovation
- Organizing for Innovation
- Developing an Internal Marketplace for Innovation
- Balancing Creativity and Value Creation
- The Balance Changes as the Organization Matures
- Five Steps to Balancing Creative and Commercial Markets
- Outsourcing Innovation
- Making Good Use of Your Partners
- Integrating Innovation Within the Organization
- The Value of Networks and Innovation Platforms
- The Corporate Venture Capital Model
- The Ambidextrous Organization
- The Leadership Role
- Organization and the Innovation Rules
- 5. Management Systems: Designing the Process of Innovation
- Systems and Processes Make Things Happen
- The Objectives of Well-Designed Innovation Systems
- Choosing and Designing Innovation Systems
- Systems for Ideation: Seeing the Gaps
- Structured Idea Management
- Experimentation
- Prototyping
- Making Deals
- Innovation That Fits
- Management Systems Comparison
- Electronic Collaboration
- Management Systems and the Innovation Rules
- 6. Illuminating the Pathway: How to Measure Innovation
- To Measure or Not to Measure? What Gets Measured Gets Done
- The Three Roles of a Measurement System
- A Balanced Scorecard for Measuring Innovation
- The Business Model for Innovation
- Inputs, Processes, Outputs, and Outcomes
- From the Business Model to the Measurement System
- Designing and Implementing Innovation Measurement Systems
- Measures for Ideation
- Measuring Your Innovation Portfolio
- Measuring Execution and Outcomes of Innovation
- Measuring Sustainable Value Creation
- The Barriers to Effective Performance