Hidden Bibliographic Details
| ISBN: | 9780470925461
0470925469
9780470926857
0470926856
9780470925447
0470925442
9780470643471
0470643471
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| Notes: | Includes bibliographical references and index.
Print version record.
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| Summary: | "Book Yourself Solid provides a true understanding of why self-promotion is a critical factor to success. It is this different and unique perspective that makes Book Yourself Solid so much more than an ordinary "how to" manual for getting more clients and raising a business profile. Michael helps the reader adopt this perspective and then provides the strategies, techniques, and skills necessary to get more clients and increase profits. Through verbal and written exercises, readers learn how to develop a strong marketing plan and brand image. In 2006, Michael published this book about marketing for the small business owner without addressing Facebook, LinkedIn or Twitter--which didn't even exist at the time. The 2nd edition of Book Yourself Solid will change all of that with brand new information, including: unique, personalized online marketing strategies for service professionals new SEO rules to optimize search engine listings and traffic solid social media exposure and dominance strategies."--
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| Other form: | Print version: Port, Michael, 1970- Book yourself solid. 2nd ed., rev. and expanded. Hoboken, N.J. : Wiley, ©2011 9780470643471
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