The truth about finding and using customer momentum and the wisdom of crowds /
Saved in:
Author / Creator: | Solomon, Michael R. |
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Imprint: | Upper Saddle River, N.J. : FT Press Delivers, ©2011. |
Description: | 1 online resource ([12] pages). |
Language: | English |
Series: | The truth about FT Press Delivers elements Truth about (FT Press) FT Press Delivers elements. |
Subject: | |
Format: | E-Resource Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/13599914 |
MARC
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019 | |a 1019680649 | ||
020 | |a 9780132480697 |q (electronic bk.) | ||
020 | |a 0132480697 |q (electronic bk.) | ||
020 | |z 9780132480680 | ||
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100 | 1 | |a Solomon, Michael R. |0 http://id.loc.gov/authorities/names/n84011048 | |
245 | 1 | 4 | |a The truth about finding and using customer momentum and the wisdom of crowds / |c Michael R. Solomon. |
260 | |a Upper Saddle River, N.J. : |b FT Press Delivers, |c ©2011. | ||
300 | |a 1 online resource ([12] pages). | ||
336 | |a text |b txt |2 rdacontent | ||
337 | |a computer |b c |2 rdamedia | ||
338 | |a online resource |b cr |2 rdacarrier | ||
490 | 1 | |a The truth about | |
490 | 1 | |a FT Press Delivers elements | |
588 | 0 | |a Online resource; title from PDF title page (EBSCO, viewed January 25, 2018). | |
520 | |a "This Element is an excerpt from The Truth About What Customers Want (ISBN: 9780137142262), by Michael R. Solomon. How you and your customers are influenced by others (from celebrities to experts to groups) ... and what that means for marketing."--Resource description page. | ||
504 | |a Includes bibliographical references. | ||
650 | 0 | |a Consumer behavior. |0 http://id.loc.gov/authorities/subjects/sh87006429 | |
650 | 0 | |a Consumers |x Attitudes. |0 http://id.loc.gov/authorities/subjects/sh85031492 | |
650 | 0 | |a Consumers' preferences. |0 http://id.loc.gov/authorities/subjects/sh85031496 | |
650 | 6 | |a Consommateurs |x Comportement. | |
650 | 6 | |a Consommateurs |x Attitudes. | |
650 | 6 | |a Consommateurs |x Préférences. | |
650 | 7 | |a BUSINESS & ECONOMICS |x Industrial Management. |2 bisacsh | |
650 | 7 | |a BUSINESS & ECONOMICS |x Management. |2 bisacsh | |
650 | 7 | |a BUSINESS & ECONOMICS |x Management Science. |2 bisacsh | |
650 | 7 | |a BUSINESS & ECONOMICS |x Organizational Behavior. |2 bisacsh | |
650 | 7 | |a Consumer behavior |2 fast | |
650 | 7 | |a Consumers |x Attitudes |2 fast | |
650 | 7 | |a Consumers' preferences |2 fast | |
700 | 1 | |a Solomon, Michael R. |t Truth about what customers want. | |
758 | |i has work: |a The truth about finding and using customer momentum and the wisdom of crowds (Text) |1 https://id.oclc.org/worldcat/entity/E39PCH9CxhbtxRGJgrFTRPWJQm |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
830 | 0 | |a Truth about (FT Press) |0 http://id.loc.gov/authorities/names/no2007138715 | |
830 | 0 | |a FT Press Delivers elements. |0 http://id.loc.gov/authorities/names/no2010192723 | |
856 | 4 | 0 | |u https://go.oreilly.com/uchicago/library/view/-/9780132480680/?ar |y O'Reilly |
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928 | |t Library of Congress classification |a HF5415.32.S63 2011 |l Online |c UC-FullText |u https://go.oreilly.com/uchicago/library/view/-/9780132480680/?ar |z O'Reilly |g ebooks |i 13742859 |