Crowdsourcing and the democratization of data /

Crowdsourcing and the democratization of data /

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Bibliographic Details
Author / Creator:Biewald, Lukas.
Imprint:[United States?] : O'Reilly Media, 2011.
Description:1 online resource (1 streaming video file (39 min., 17 sec.))
Language:English
Subject:
Strategic alliances (Business)
Social participation -- Economic aspects.
Customer relations.
Marketing research.
Customer relations.
Marketing research.
Strategic alliances (Business)
Format: E-Resource Video
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/13601873
Hidden Bibliographic Details
Other authors / contributors:O'Reilly Strata Making Data Work Conference (2011 : Santa Clara, Calif.)
Notes:Recorded at O'Reilly strata making data work conference: Feb. 1-3, 2011, Santa Clara, Calif.
Print version record.
Summary:"Topics for any discipline that focuses on quantitative or technical data have always depended on the datasets that were available at the time. Crowdsourcing has changed that - democratizing the data-collection process and cutting researchers' reliance on stagnant, overused datasets. Tools like Amazon Mechanical Turk allow anyone to gather data overnight, rather than waiting years."--Resource description page.

MARC

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