| Summary: | This text gives executives the low-down on all the key issues in the critical area of sustainable business, helping businesses improve their strategy for sustainability so they can also provide real business benefit to their organisation. A more sustainable business is a more profitable one. Financial Times Briefing on Sustainable Business is your practical and accessible guide to transforming the way you do business, to the gain of both the environment and your bottom line. It will show you what you need to do to develop a sound, authentic and most of all profitable approach to environmental sustainability.The unique structure of the book will ensure that you get the targeted advice you need. Financial Times Briefings are designed to give busy decision-makers the answers to pressing issues that require hard measurable results.
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