Smarter selling : how to grow sales by building trusted relationships /

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Bibliographic Details
Author / Creator:Dugdale, Keith.
Edition:2nd ed.
Imprint:Harlow, England ; New York : Financial Times Prentice Hall, 2011.
Description:1 online resource (xxii, 247 pages) : illustrations
Language:English
Subject:
Format: E-Resource Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/13604934
Hidden Bibliographic Details
Varying Form of Title:How to grow sales by building trusted relationships
Other authors / contributors:Lambert, David.
ISBN:9780273750444
0273750445
9780273750444
Notes:Includes index.
Includes bibliographical references and index.
Print version record.
Summary:Learn what works and what doesn't work in selling today. The authors illustrate how to meet buyer's needs and increase sales numbers.
This book shows readers the smarter way to sell -by building trusted consultative relationships with their customers. Whatever you are selling, this book will help you do it better, and feel better about doing it. By switching your focus from the hard sell to building more trust and adding more value, you will end up not just with more satisfied customers, but with more sales as well.
Other form:Print version: Dugdale, Keith. Smarter selling. 2nd ed. Harlow : Financial Times Prentice Hall, 2011 9780273750444