The entrepreneurial journalist's toolkit : manage your media /

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Bibliographic Details
Author / Creator:Kelly, Sara, 1970- author.
Imprint:New York : Focal Press, Taylor & Francis Group, 2015.
©2015
Description:1 online resource : illustrations
Language:English
Subject:
Format: E-Resource Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/13633996
Hidden Bibliographic Details
ISBN:9781317597216
1317597214
9781315746067
1315746069
9781317597209
1317597206
1138816485
9781138816480
1138816477
9781138816473
9781138816480
9781138816473
Notes:Includes bibliographical references and index.
Online resource; title from PDF title page (Ebsco, viewed February 19, 2015).
Summary:Today's journalism and communication students need the tools to develop and maintain their own media businesses and freelance careers. In addition to mastering the basics of converged journalism practice, they need training in business entrepreneurship, mass communication and business law, and career and reputation management. The Entrepreneurial Journalist's Toolkit provides a solid foundation of multimedia journalism and also teaches readers to create solid business plans and develop funding proposals while maintaining high legal and ethical standards. This book details the process of pitchi.
Other form:Print version: Kelly, Sara. Entrepreneurial journalist's toolkit. Burlington, MA : Focal Press, 2015 9781138816480