Fundraising the SMART way : predictable, consistent income growth for your charity /

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Bibliographic Details
Author / Creator:Bristol, Ellen, author.
Imprint:Hoboken, New Jersey : John Wiley & Sons, [2014]
©2014
Description:1 online resource (1 volume) : illustrations
Language:English
Series:AFP/Wiley fund development series
AFP/Wiley fund development series.
Subject:
Format: E-Resource Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/13636198
Hidden Bibliographic Details
ISBN:9781118640241
1118640241
1118640187
9781118640180
9781118640333
1118640330
9781118640180
Notes:Includes index.
Print version record.
Summary:Strategic planning and tactical fundraising can maximize income and minimize costs Fundraising is the lifeblood of the nonprofit, and, successful or otherwise, determines the organization's ability to provide for the group it serves. Every organization attempts to lower overhead while increasing donations, but this often proves to be impossible within existing frameworks. Effective fundraising - increasing donations while engaging more donors and lowering costs - requires a sound strategy that turns major roadblocks into minor hurdles that are easily overcome. It's not about trying ha.
Other form:Print version: Bristol, Ellen. Fundraising the SMART way. Hoboken : John Wiley & Sons, ©2014 9781118640180