Fundraising the SMART way : predictable, consistent income growth for your charity /
Saved in:
Author / Creator: | Bristol, Ellen, author. |
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Imprint: | Hoboken, New Jersey : John Wiley & Sons, [2014] ©2014 |
Description: | 1 online resource (1 volume) : illustrations |
Language: | English |
Series: | AFP/Wiley fund development series AFP/Wiley fund development series. |
Subject: | |
Format: | E-Resource Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/13636198 |
ISBN: | 9781118640241 1118640241 1118640187 9781118640180 9781118640333 1118640330 9781118640180 |
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Notes: | Includes index. Print version record. |
Summary: | Strategic planning and tactical fundraising can maximize income and minimize costs Fundraising is the lifeblood of the nonprofit, and, successful or otherwise, determines the organization's ability to provide for the group it serves. Every organization attempts to lower overhead while increasing donations, but this often proves to be impossible within existing frameworks. Effective fundraising - increasing donations while engaging more donors and lowering costs - requires a sound strategy that turns major roadblocks into minor hurdles that are easily overcome. It's not about trying ha. |
Other form: | Print version: Bristol, Ellen. Fundraising the SMART way. Hoboken : John Wiley & Sons, ©2014 9781118640180 |
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