Booming opportunity : serving the health & fitness needs of active aging adults /

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Bibliographic Details
Imprint:Monterey, CA : Healthy Learning, 2014.
Description:1 online resource (75 min.).
Language:English
Series:Sports medicine and exercise science in video, volume 2
Subject:
Format: E-Resource Video Streaming Video
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/13636264
Hidden Bibliographic Details
Other authors / contributors:Hagan, Maureen.
Healthy Learning Videos.
IHRSA.
Digital file characteristics:data file
Notes:Title from resource description page (viewed Mar. 23, 2015).
In English.
Summary:Booming Opportunity: Serving the Health & Fitness Needs of Active Aging Adults discusses how health/fitness clubs can help older individuals live life to the fullest. The video examines the rationale underlying this booming opportunity, highlighting the latest industry trends in exercise, program description, and equipment. The video also reviews the six dimensions of wellness and details how to capitalize on these factors. In addition, the video looks at the changing attributes of today's older adults and points out how to motivate this demographic to live stronger and longer. Finally, the video presents active aging strategies from around the world that have created positive impact.