Video SEO : rank higher in Google and YouTube /

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Bibliographic Details
Imprint:	Birmingham, England : PACKT Publishing, 2018.
Description:	1 online resource (115 minutes)
Language:	English
Subject:	Google. YouTube (Electronic resource) Google. YouTube (Electronic resource) Internet videos. Web sites -- Ratings and rankings. Web sites -- Registration with search engines. Internet marketing. Internet marketing. Internet videos. Web sites -- Ratings and rankings. Web sites -- Registration with search engines. Instructional films. Instructional films.
Format:	E-Resource Video Streaming Video
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/13672935

Hidden Bibliographic Details
Other authors / contributors:	Miller, Zach (Presenter), speaker. Packt Publishing, production company.
Digital file characteristics:	video file
Notes:	Title from resource description page (viewed June 07, 2019). Presenter: Zach Miller. In English.
Summary:	You've got a great video, but nothing has really happened since you posted it online, right? If you feel useless with your marketing, can't get your video to show up in Google, YouTube or other search engines - I'll teach you how to succeed! Even with zero SEO experience, you'll be able to optimize and rank videos like a pro! Why learn SEO for videos? Videos are much easier to rank than text content (about 10-20x easier). 50%+ of searchers click on a video in Google search results.You can double conversion rates whenever a visitor watches a video (collect an email, sell a product, and so on.) So your video can be a great source of traffic and customers but only if your targeted prospects have the opportunity to watch it.

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