Direct marketing : strategy, planning, execution /
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Author / Creator: | Nash, Edward L. |
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Edition: | 2nd ed. |
Imprint: | New York : McGraw-Hill, c1986. |
Description: | xxiii, 445 p. : ill. ; 24 cm. |
Language: | English |
Subject: | |
Format: | Print Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/1504388 |
Regenstein, Bookstacks
Call Number: |
HF5415.126.N370 1986
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