Consumer behavior and marketing strategy /
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| Author / Creator: | Peter, J. Paul |
|---|---|
| Edition: | 3rd ed. |
| Imprint: | Homewood, IL : Irwin, c1993. |
| Description: | xxvii, 772 p., [16] p. of plates : ill. (some col.) ; 24 cm. |
| Language: | English |
| Series: | Irwin series in marketing. |
| Subject: | |
| Format: | Print Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/1551254 |
Regenstein, Bookstacks
| Call Number: |
HF5415.3.P4680 1993
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| c.1 | Available Loan period: standard loan Scan and Deliver Request for Pickup Need help? - Ask a Librarian |