Market segmentation : using demographics, psychographics, and other niche marketing techniques to predict and model customer behavior /
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| Author / Creator: | Weinstein, Art |
|---|---|
| Edition: | Rev. ed. |
| Imprint: | Chicago, Ill. : Probus Pub. Co., c1994. |
| Description: | xv, 313 p. : ill. ; 24 cm. |
| Language: | English |
| Subject: | |
| Format: | Print Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/1564472 |