Buyer behavior in marketing strategy /

Buyer behavior in marketing strategy /

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Bibliographic Details
Author / Creator:	Howard, John A.
Edition:	2nd ed.
Imprint:	Englewood Cliffs, N.J. : Prentice Hall, c1994.
Description:	xix, 603 p. : ill. ; 25 cm.
Language:	English
Subject:	Consumer behavior Marketing -- Management Consumer behavior. Marketing -- Management.
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/1637359

Hidden Bibliographic Details
Other uniform titles:	Howard, John A. Consumer behavior in marketing strategy.
ISBN:	0136690114
Notes:	Rev. ed. of: Consumer behavior in marketing strategy. c1989. Includes bibliographical references and index. committed to retain 20170930 20421213 HathiTrust

Regenstein, Bookstacks

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Call Number:	HF5415.32.H680 1994
c.1	Available Loan period: standard loan Scan and Deliver Request for Pickup Need help? - Ask a Librarian