Building brand identity : a strategy for success in a hostile marketplace /
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Author / Creator: | Upshaw, Lynn B., 1947- |
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Imprint: | New York : John Wiley, 1995. |
Description: | xiv, 354 p. |
Language: | English |
Subject: | |
Format: | Print Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/1751234 |
Regenstein, Bookstacks
Call Number: |
HD69.B7U670 1995
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c.1 | Available Loan period: standard loan Scan and Deliver Request for Pickup Need help? - Ask a Librarian |