Attitude research

Attitude research

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Bibliographic Details
Author / Creator:	Crespi, Irving
Imprint:	[Chicago?] American Marketing Association [1965]
Description:	viii, 44 p. 23 cm.
Language:	English
Series:	Marketing research techniques series, 7
Subject:	Marketing research Attitude (Psychology) Consumers Attitude (Psychology) Consumers Marketing research
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/2006179

Hidden Bibliographic Details
Other authors / contributors:	American Marketing Association. Committee on Attitude Research.
Notes:	Bibliography: p. 42-44.

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Call Number:	HF5415.2.C9
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