Multidimensional scaling and related techniques in marketing analysis

Multidimensional scaling and related techniques in marketing analysis

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Bibliographic Details
Author / Creator:	Green, Paul E.
Imprint:	Boston, Allyn and Bacon [1970]
Description:	xv, 203 p. 24 cm.
Language:	English
Series:	Marketing Science Institute series
Subject:	Marketing research -- Statistical methods. Scaling (Social sciences) Marketing research -- Statistical methods Scaling (Social sciences)
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/2006211

Hidden Bibliographic Details
Other authors / contributors:	Carmone, Frank J. joint author. Marketing Science Institute
Notes:	Bibliography: p. 161-195.

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Call Number:	HF5415.3.G79
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