Marketing profitability analysis : an annotated bibliography /

Marketing profitability analysis : an annotated bibliography /

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Bibliographic Details
Author / Creator:	Jackson, Donald W., 1944-
Imprint:	Chicago : American Marketing Association, c1977.
Description:	x, 129 p. ; 23 cm.
Language:	English
Series:	American Marketing Association bibliography series ; 30 Bibliography series (American Marketing Association) no. 30.
Subject:	Marketing -- Bibliography Marketing -- Costs -- Bibliography. Profit -- Bibliography. Marketing. Marketing -- Costs. Profit. Bibliographies. Bibliography.
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/206326

Hidden Bibliographic Details
Other authors / contributors:	Ostrom, Lonnie L., 1941- joint author. Smith, Charles H., 1935-
ISBN:	0877571023
Notes:	Includes index.

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Call Number:	Z7164.M17A3 no.30
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