Marketing profitability analysis : an annotated bibliography /
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Author / Creator: | Jackson, Donald W., 1944- |
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Imprint: | Chicago : American Marketing Association, c1977. |
Description: | x, 129 p. ; 23 cm. |
Language: | English |
Series: | American Marketing Association bibliography series ; 30 Bibliography series (American Marketing Association) no. 30. |
Subject: | |
Format: | Print Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/206326 |
Item Description: | Includes index. |
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Physical Description: | x, 129 p. ; 23 cm. |
ISBN: | 0877571023 |