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LEADER |
00000nam a2200000I 4500 |
001 |
3598342 |
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19990215000000.0 |
008 |
730328s1940 nyu 000 0 eng |
003 |
ICU |
010 |
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|a 40004495
|
035 |
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|a (OCoLC)592144
|
040 |
|
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|a DLC
|c KSU
|d TJC
|d OCL
|d CGU
|
049 |
|
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|a CGUA
|
050 |
0 |
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|a HF5823
|b .H575 1940
|
100 |
1 |
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|a Hotchkiss, George Burton,
|d 1884-1953
|0 http://id.loc.gov/authorities/names/no92026044
|1 http://viaf.org/viaf/18379438/
|
245 |
1 |
3 |
|a An outline of advertising,
|b its philosophy, science, art, and strategy.
|
250 |
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|a Rev. ed.
|b By George Hotchkiss.
|
260 |
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|a New York,
|b The Macmillan company,
|c 1940.
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300 |
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|a xxvii, 631 p.
|b illus.
|c 24 cm.
|
336 |
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|a text
|b txt
|2 rdacontent
|
337 |
|
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|a unmediated
|b n
|2 rdamedia
|
338 |
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|a volume
|b nc
|2 rdacarrier
|
490 |
0 |
|
|a Social science text-books
|
650 |
|
0 |
|a Advertising
|0 http://id.loc.gov/authorities/subjects/sh85001086
|
650 |
|
7 |
|a Advertising
|2 fast
|0 http://id.worldcat.org/fast/fst00797511
|
903 |
|
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|a Hathi
|
929 |
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|a retrocon
|
999 |
f |
f |
|i 79c4448c-a80b-5b22-b7a8-f6fb8d5550be
|s 051e0a5c-62b5-5637-b477-a34051ab09b2
|
928 |
|
|
|t Library of Congress classification
|a HF5823.H822
|l JRL
|c JRL-Gen
|i 3621505
|
927 |
|
|
|t Library of Congress classification
|a HF5823.H822
|l JRL
|c JRL-Gen
|b 083823500
|i 6013084
|