Branding : the power of market identity /

Branding : the power of market identity /

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Bibliographic Details
Author / Creator:	Carter, David E.
Imprint:	New York, N.Y. : Hearst Books International, 1999.
Description:	183 p. : chiefly col ill. ; 26 cm.
Language:	English
Subject:	Branding (Marketing Business names -- Management. Brand name products -- Management. Corporate image. Logos (Symbols) Brand name products -- Management. Branding (Marketing) Corporate image. Logos (Symbols)
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/3902853

Hidden Bibliographic Details
ISBN:	0823066312 : $35.00
Notes:	Includes bibliographical references (p. 183) and index.

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Call Number:	HD69.B7 C37 1999
c.1	Available Loan period: standard loan Scan and Deliver Request for Pickup Need help? - Ask a Librarian