The observational research handbook : understanding how consumers live with your product /

The observational research handbook : understanding how consumers live with your product /

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Bibliographic Details
Author / Creator:	Abrams, Bill.
Imprint:	Lincolnwood, Ill. : NTC Business Books (in conjunction with the American Marketing Association), c2000.
Description:	xxiv, 277 p. : ill. ; 24 cm.
Language:	English
Subject:	Consumer behavior -- United States. Marketing -- United States. Consumer behavior. Marketing. United States.
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/4239499

Hidden Bibliographic Details
Other authors / contributors:	American Marketing Association.
ISBN:	065800073X
Notes:	At head of title: American Marketing Association. Includes bibliographical references (p. 267-269) and index.

Regenstein, Bookstacks

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Holdings details from Regenstein, Bookstacks
Call Number:	HF5415.33.U6 A25 2000
c.1	Available Loan period: standard loan Scan and Deliver Request for Pickup Need help? - Ask a Librarian