Models of buyer behavior: conceptual, quantitative, and empirical

Models of buyer behavior: conceptual, quantitative, and empirical

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Bibliographic Details
Author / Creator:	Sheth, Jagdish N.
Imprint:	New York, Harper & Row [1974]
Description:	xiii, 441 p. illus. 25 cm.
Language:	English
Series:	Series in marketing management
Subject:	Consumers Consumers -- Mathematical models Market segmentation Consumer behavior. Consumer behavior -- Mathematical models. Market segmentation.
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/45289

Hidden Bibliographic Details
ISBN:	006046092X
Notes:	Bibliography: p. [407]-434.

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Call Number:	HF5415.3.S55
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