Promotion and marketing for broadcasting, cable, and the web /
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| Edition: | 4th ed. |
|---|---|
| Imprint: | Boston : Focal Press, c2002. |
| Description: | xiii, 274 p. : ill. ; 24 cm. |
| Language: | English |
| Subject: | |
| Format: | Print Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/4602948 |
