Marketing channels : a relationship management approach /

Marketing channels : a relationship management approach /

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Bibliographic Details
Author / Creator:	Pelton, Lou E.
Edition:	2nd ed.
Imprint:	Boston : McGraw-Hill/Irwin, c2002.
Description:	xxvi, 514 p. : ill. ; 24 cm.
Language:	English
Series:	McGraw-Hill/Irwin series in marketing
Subject:	Marketing channels. Relationship marketing. Marketing channels. Relationship marketing.
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/4618216

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Other authors / contributors:	Strutton, David. Lumpkin, James R.
ISBN:	0072895128 (alk. paper)
Notes:	Includes bibliographical references and index. committed to retain 20170930 20421213 HathiTrust

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Call Number:	HF5415.129 .P45 2002
c.1	Available Loan period: standard loan Scan and Deliver Request for Pickup Need help? - Ask a Librarian