Customer relationship management : creating competetive advantage through win-win relationship strategies /
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Author / Creator: | Storbacka, Kaj. |
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Imprint: | Singapore ; Boston : McGraw-Hill, c2001. |
Description: | x, 160 p. : ill. ; 25 cm. |
Language: | English |
Subject: | |
Format: | Print Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/4650198 |
Regenstein, Bookstacks
Call Number: |
HF5415.5 .S76 2001
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