The marketing plan : a step-by-step guide /

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Bibliographic Details
Author / Creator:Westwood, John, 1947-
Edition:3rd ed.
Imprint:London : Kogan Page, 2002.
Description:218 p. : ill. ; 24 cm.
Language:English
Series:Professional paperbacks
Professional paperback series.
Subject:
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/4744375
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ISBN:0749437480
Notes:Previous ed.: 1996.
Includes bibliographical references and index.
committed to retain 20170930 20421213 HathiTrust